Liana, owner of Kensington Pet Supply (KPS) was a colleague of mine at Kintera. She approached me in hopes to work with her husband and his organizations website however ended up getting a site of her own instead. Utilizing wordpress, the website was up and running in a matter of a couple weeks.
Site is integrated with Twitter and eventually Facebook. Some other future enhancements may include features based around a custom community environment.
Please visit Kensington Pet Supply to see the site in action.